Creatives, Pay Yourself First!

Creatives, Pay Yourself First!

There’s a well-established financial concept known as “pay yourself first.”

The idea is that to properly save for wealth an individual must first put aside a small portion of their income for themselves. That slice is often suggested to be 10%. Using the remaining 90%, the individual pays the mortgage, the bills, and buys groceries. But the “mine to keep” money must come off the top. If it doesn’t, there will never be enough to go around, and the individual will stay perpetually poor.

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Five Business Books Every (Indie) Author Should Read

Five Business Books Every (Indie) Author Should Read

If you’re an aspiring writer, a struggling author, or a novelist who is ascending their way up the sales charts, then this article is for you. If you’re none of those things, this article also applies to bloggers, YouTubers, and anyone else who creates content.

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How to Bumble Your Way Through a Blog Rebrand

How to Bumble Your Way Through a Blog Rebrand

In the previous post, I mentioned the need to rebrand. Now, let’s talk about how to go about making it happen. Before we get too far down the road, let me state the obvious—I’m not a branding expert.

Had I been an expert, I wouldn’t have initially selected Building Income as a brand name, thereby necessitating a rebrand. However, I’m not afraid of change or some bumbles along the way. With that said, let’s get to work.

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Don’t be Afraid of Change

Don’t be Afraid of Change

If you’ve never been here, then everything looks as it should. Feel free to skip this post and move on to the next article. However, if you’ve visited the site before, you might notice some big changes. It’s gone through a rebranding, and if you give me a few minutes, I’ll tell you why it happened.

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Why Do People Hate Sales?

Why Do People Hate Sales?

I recently watched a video from Chris Ducker on how to not sound like a sleazy salesman in your blog content. Chris then made the audacious claim that content marketers are worth more than a salesperson. While the actual content of that video was very good, the video's hook grated me due to the characterization of salespeople.

You see, we’re an easy target.

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